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	Topics related to your search: Customer Relationship Management (CRM) \| Sales Management \| Marketing Management \| Customer Experience Management (CEM) \| Customer Service (General) \| Sales Analysis & Reporting \| Lead Management \| Sales Force Automation (SFA) \| Customer Information Management/ Customer Databases \| Business Intelligence Solutions

CRM Built for Marketing: The Executive Guide to Selecting CRM that Meets Marketing Needs

by Pivotal CRM, a CDC Software solution

July 23, 2009 - (Free Research) How can a company ensure that their marketing department's needs are represented when choosing an enterprise-level CRM system? This white paper provides core principles companies can use to help them select a CRM system that each marketing team member feels was built just for them.

(WHITE PAPER)

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CRM Your Salespeople Will Love

by Oracle Corporation

September 2007 - (Free Research) Customer Relationship Management (CRM) can bring enormous benefits to companies, but only if users adopt it. Explore user adoption problems and an overview of the newest CRM features designed to drive ease of use and high rates of user adoption.

(WHITE PAPER)

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How to Optimize Lead Nurturing to Pump Up Your Sales Pipeline

by Genius.com

October 2009 - (Free Research) In this paper you will learn how the roles and responsibilities of marketers has evolved since the web has become a big part of your customer’s buying process. Read on to learn how you can optimize lead nurturing to pump up your sales pipeline.

(WHITE PAPER)

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Creating Sales Opportunities with Lead Scoring

by Genius.com

October 2009 - (Free Research) Lead scoring is often touted as the new secret sauce that transforms marketing from art to science. This guide will walk you through the process step-by-step, ensuring you have just what you need to drive continuous lead engagement, satisfy the needs of your salespeople, and play a key role in the generation of revenues.

(WHITE PAPER)

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Improve Lead Generation and Clean Up Your Pipeline: Generate Better Leads for Better Sales Results

by Genius.com

October 2009 - (Free Research) Quality leads result in easier/better sales. It is also agreed that taking time away from selling to generate leads cuts into sales productivity. Closer alignment between sales and marketing could improve both of these factors and reduce the disconnect that exists today. Read on to learn how to attack these costly and divisive issues.

(WHITE PAPER)

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Software as a Service Dramatically Improves CRM Success

by Oracle Corporation

February 2008 - (Free Research) Explore the results of this Yankee Group study aimed at determining how on-demand technology can be used to improve sales effectiveness. Gain a deeper understanding of the difference between sales administration and sales effectiveness and the role technology plays in driving revenue.

(WHITE PAPER)

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Ready Access to Real-Time Data Helps Small Businesses Thrive

by SAP AG

February 2008 - (Free Research) Today there is new and affordable technology that enables small businesses to access current data from any location, respond quickly to change, and thrive in a volatile business environment. A good example of this technology is the SAP® Business One application. Read this white paper to learn more!

(WHITE PAPER)

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It's Time to "Go Commando"

by Birst

June 2009 - (Free Research) Commando teams carefully plan and execute to reduce risk and achieve success. Read this sales survival guide to learn how to - and why you should - adopt this philosophy and the main factors to focus on that will ensure your sales organization not only survives 2009 but comes out of it successfully.

(WHITE PAPER)

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Increase Profits and Customer Satisfaction in the Communications Industry

by Infor CRM

December 2008 - (Free Research) Leading companies are placing more emphasis on inbound marketing and intelligent customer interactions as the means for building powerful customer relationships that boost profitable growth.

(WHITE PAPER)

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Working the Way Salespeople Work

by Oracle Corporation

September 2008 - (Free Research) This paper explores how the right mobile CRM application, one designed with the sales staff in mind, can lead to greater sales productivity, reduced costs, shortened sales cycles and increased revenue.

(WHITE PAPER)

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Sales and Operations Planning: The Key to Continuous Demand Satisfaction

by SAP America Inc

March 2007 - (Free Research) Find out how leading companies are designing their sales and operations planning (S&OP) processes to continuously monitor and meet customer demand.

(WHITE PAPER)

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Content Mapped to Buying Stages Powers Nurturing Results

by Genius.com

October 2009 - (Free Research) This guide will show you five steps you can take to turn the creation of customer-centric content into a core competency and map that information for right-time delivery that keeps your prospects focused on the success you can help them achieve.

(WHITE PAPER)

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Grow Your Business with Microsoft Dynamics CRM

by Microsoft

September 2009 - (Free Research) View this webcast to see how that Microsoft Dynamics CRM 4.0 gives you the capability to easily create and maintain a clear view of customers from first contact through purchase and post sales.

(WEBCAST)

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Mosaic Technology trims sales cycle by up to 50% and converts 20% of leads into sales with Dell PartnerDirect program

by Dell, Inc. and Intel

May 2009 - (Free Research) Mosaic Technology sought to partner with a larger company to obtain sales, marketing and technical support, thereby extending its reach into the server and storage virtualization market.

(CASE STUDY)

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Oracle and Cast Iron Systems: Delivering an Integrated CRM Experience - Webcast

by Cast Iron Systems

March 2009 - (Free Research) View this Webcast and complimentary Podcast to discover how you can rapidly synchronize your sales and customer service data with a variety of on-premise and on-demand systems.

(WEBCAST)

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Brand Management - Leveraging the Power of Integrated Marketing

by SAP America Inc

February 2008 - (Free Research) The evolution of consumer marketing causes everyone to think in new ways. Instead of reaching consumers through traditional media, Internet, product placement and word of mouth are good alternatives. Check out this paper for more information about integrated brand management.

(WHITE PAPER)

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Top 10 Reasons Customers Choose SAP for Business Transformation

by SAP America Inc

January 2006 - (Free Research) SAP is a customer’s company, whose organization is designed for, and encouraging of, innovation in all its aspects - from product development to product delivery to product implementation. Read this white paper to discover the top 10 reasons why customers choose SAP for their business transformation.

(WHITE PAPER)

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The Science and Art of Selling

by Genius.com

October 2009 - (Free Research) This white paper shows how scientific studies of marketing and sales effectiveness are now yielding information that can help an organization better tune its sales and marketing efforts.

(WHITE PAPER)

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Leading Auto Repair Services Provider Boosts Efficiency with Easy-to-Use CRM Solution

by Microsoft

July 2008 - (Free Research) After evaluating several customer relationship management solutions, including Salesforce.com, the company replaced NetSuite CRM with Microsoft Dynamics® CRM. Using Microsoft Dynamics CRM, the company cut call times in its customer support call center by 30%, reduced agent training time by 25 percent, and strengthened its growth capacity.

(CASE STUDY)

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Grow Your Business with the Visibility to Capture More Sales Opportunities - Part 2

by Microsoft

September 2009 - (Free Research) Watch this webcast to learn of the features and benefits in the new version of Microsoft Dynamics CRM 4.0. Microsoft Dynamics CRM offers you innovative ways to access this powerful relationship management solution to empower your employees to respond quickly to customer demands and increase customer satisfaction.

(WEBCAST)

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Best Practices of the Best-Run Sales Organizations

by SAP America Inc

June 2009 - (Free Research) Leadership teams in today's strongest sales groups have discovered best practices to achieve exponential results. This SAP Executive Insight looks at leading-edge companies and examines how they excel in areas where most sales organizations struggle.

(WHITE PAPER)

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Oracle and Cast Iron Systems: Delivering an Integrated CRM Experience - Podcast

by Cast Iron Systems

March 2009 - (Free Research) Hear this Podcast to discover how you can rapidly synchronize your sales and customer service data with a variety of on-premise and on-demand systems.

(PODCAST)

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Business Fitness Gets in Shape with GoToMeeting Corporate with GoToWebinar

by Citrix Online

March 2009 - (Free Research) This new case study explores how Citrix® GoToMeeting® Corporate with GoToWebinar® has transformed Business Fitness's sales and marketing efforts, enabling the company to significantly reduce costs, speed up the sales cycle and vastly improve nurturing efforts.

(CASE STUDY)

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Enterprise Contract Management for Life Sciences: Integrating Contract Creation, Administration, and Execution

by SAP America Inc

June 2009 - (Free Research) Leading life sciences companies are recognizing the need for synchronized, enterprise-wide pricing and contract management processes. An integrated solution can provide the transparency needed to satisfy auditors, balance pricing with go-to-market strategies, and support sales and finance teams - including accurately predicting margins.

(WHITE PAPER)

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How to Maximize Revenue by Sending Targeted Promotions to Customers

by Infor CRM

October 2009 - (Free Research) This paper discusses the key obstacles that stand in the way of marketers garnering good insights into retention rates and customer profitability and presents a solution on how to overcome these obstacles. You'll also learn how to increase customer loyalty and retention while increasing revenue.

(WHITE PAPER)

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